Q&A with Sinead

15 July 2016 | by Sinead O'Toole

Hi everyone! I've finally got round to doing my first Q&A since launching the store last year! I'm not sure why it's taken this long to do one, but I guess I wanted to wait until Roco & Miley got it's feet off the ground. It's still a baby and I'm excited to see it growing!

I'm pretty camera shy, so apologies for the lack of photos on social media. However, I thought it was time I introduced myself a little more and gave you an insight on why I started a wedding stationery business! 


Sinead (Owner at Roco & Miley)

 

My Q&A was with wedding blogger Kayleigh from Sparkle Pearls and Lace. She has been a great support of the business over the year, so I was more than happy to work with Kayleigh!

You can find the full feature at http://sparklepearlsandlace.com/super-pretty-wedding-stationery-with-roco-miley/ 

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1) How did Roco & Miley begin?

It all started when I was studying my degree in Interactive Multimedia Design. A friend asked me to design her wedding invitations, and shortly after that, another friend did too! With word of mouth as my only marketing technique, I gained a few more customers. I found the work incredibly fulfilling and loved that I could incorporate my passion for painting into the designs. I started attending wedding fairs on my own and quickly fell in love with the industry.

After graduating, I went on to work as a Web Designer in a sports company, but continued designing stationery outside of my full-time job. After a year, I quit that job and started designing a beautiful and easy-to -use website for Roco & Miley. I then painted and designed all the cards to go onto it.

I’ve always wanted to set up a business and I couldn’t think of one that suited my passions more. I launched the online store in February 2015 and received my first order the next day.

 

2) Please describe Roco & Miley in 3 words

 Modern. Unusual. Contemporary.

 

 3) What can Roco and Miley offer to couples for their wedding?

Pretty much every item of stationery that you may need for your wedding – Save the Date cards, Day & Evening Invitations, RSVP cards, Enclosure cards, Order of Service cards, Table Menus, Place Cards, Table Plans, Table Numbers and Thank You cards.

Our Save the Date cards, Invitations and Thank you cards come with free white or ivory envelopes.

We also offer a bespoke service, which you can use to order additional items, for example, “Welcome to our wedding” or “Come along to our photo booth” signs!

 

4) What is unique about Roco & Miley?

Many of the cards have been hand-painted with bright colours. I absolutely love colour and I believe this is what makes Roco & Miley stand out! Flowers are my favourite things to paint, as you can always do something different with them.

 

5) Could you please tell us about your fabulous stationery designs?

I offer a range of the designs on the store, from modern and contemporary to something more simple and traditional. All of the colours on the cards can be customised, so you can request changes to the background and font colours for free.

With the painted stationery, there’s a little more process involved. Firstly, I sketch the design and then paint it with acrylics. Once dried, I’ll scan the paintings and tidy them up on Adobe Photoshop. I’ll then bring the scanned paintings into Adobe Illustrator, where I spend a lot of time organising the layout of the stationery suite and positioning text. It can be a time-consuming process but I enjoy every moment of it.

My inspiration for the designs mainly comes from nature or fashion. I’m a creative person anyway, and like to use my own imagination to come up with some unique looks.

 

6) How can your stationery designs be personalised to each couple?

The ordering process is very easy. Firstly, you go on the website and click on the invitation you want to order. On the product page, you then type in your wording and request any changes to the background colour, fonts and layout of the design. Within the product page, you will find a link for a wording guide, which may come in handy when typing out the format.

If you would like your invites personalized with your guest names, you will need to email the names to me.

After placing your order, I will email you a PDF proof for your approval within 2-3 days. You can then suggest any more amendments and once you’re happy with the final design, I will send to print.

 

7) Could you please tell us more about your custom stationery service?

Custom stationery is perfect if you have a particular idea in mind or would like something to tie in with the theme of your wedding.

You can enquire about a custom design on our website. Once I’ve received your enquiry for custom work, I will get in touch as soon as possible to discuss your idea further. An additional fee is required and the price varies depending on the detail of the design. I will prepare a quote based on your design preferences, quantities and desired items.

Waiting time for custom work will depend on my availability, but is usually started 2-3 weeks after I’ve contacted you to discuss your design and collect all the information I need. The time it takes for custom work varies depending on the scope of each design. A 50% non-refundable deposit is required before your design is started and the other 50% is due when all items are finalized and ready for print.

 

8) How far in advance of the wedding should couple make an order?

You can order your stationery at any time, but for pre-designed stationery, I recommend not leaving it any later than 3-4 months prior to your wedding.

For custom work, again you can order at any time, but I recommend not leaving it any later than 5-6 months prior to your wedding.

 

9) What advice would you give couples when considering wedding stationery?

Stationery is an important part of your wedding, as it sets the tone and helps with the overall organization. You want to get your guests excited for your big day and a gorgeous wedding invitation will do just that!

I understand that ordering stationery can be a little overwhelming, especially when there are so many designs ideas, products and quantities to think about. So, I’ve listed a few steps below to help with your planning!

Firstly, you don’t need to order everything at once, so focus on the ‘before the day’ stationery first and decide if you need Day Invitations, Evening Invitations, RSVP cards or Enclosure cards.

Secondly, work out the quantity needed for each item and keep in mind that couples count as one.

Finally, Think about the style of design you would like. Would you both like something plain and traditional or something more modern and colourful? Check out websites like Pinterest for ideas and inspiration. After a little thought and research, you’ll soon decide on a design you both love!

 

Thank you for reading! x


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